EDUCATION
LIM College, New York, NY
Master of Science in Consumer Analytics
EFAP, Paris, France
Master of Arts in Communication & Strategies of Luxury
Ecole de l’Art et de la Culture, Paris, France
Bachelor of Arts in Communication of Luxury & Jewelry
RELEVANT EXPERIENCE
The Hoxton, Paris
Brand Coordinator
April 2022 - April 2023
Paris, France
· Produced and help create more than 20 events, brands activations and pop-ups
· Managed all event budgets, invoices, and master events calendars
· Liaised with all external event vendors, internal teams and other stakeholders during the event planning process to ensure a successful execution.
· Created and nurtured relationships with journalists, influencers and talents
· Wrote and translate press releases
· Created weekly content and managed social media pages
· Performed data entry, managed spreadsheets, tracked brand statistics
PR Consulting
PR Assistant
February 2022 - April 2022
Paris, France
· Managed and oversaw VIP and influencers giftings campaigns and activations
· Coordinated fashions shows and events (seating, invitations and reports)
· Assessed and sent international shopping request to magazines and stylists
· Monitored brand’s items on FashionGPS
Acne Studios
PR Assistant
March 2021 - October 2021
Paris, France
· Processed international shopping requests
· Assisted VIPs, influencers and stylists showroom appointment
· Liaised network with journalists and influencers
· Facilitated 50 editorial features with key publications and non-traditional media
· Reported weekly results of gifting initiatives
· Assisted team during events and fashion show
Deussen Global Communications
PR Assistant
February 2020 - July 2020
New York, NY
· Strategized development and launch of 5 new products
· Analyzed wine and beverage markets and competitors’ performance
· Supported communication plan for wines and beverages brands
Jerome Dreyfuss
Sales associate
February 2019 - November 2019
Paris, France
· Presented the brand to new and loyal customers
· Managed stocks and inventory
· Reported daily sales
Boutique Hotel Matlai
Assistant Director
June 2018 - August 2018
Zanzibar, Tanzania
· Created special events per customers requests
· Planned staff schedules
· Assessed quality of the team’s work
SKILLS
- Microsoft 365 (PowerPoint, Excel, Words)
- iWork (Pages, Keynote, Numbers)
- Python, Tableau and R
- Launchmetrics (FashionGPS)
- Fluent in French
- Cision